International PR Archives

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Our Thoughtsparks

Deep dive into French PR campaigns

Our Francophone Director Jessica Wax-Edwards (JWE) sits down with French PR liaison Jessica Ballasi (JB) to discuss best practice and how a tailored, localised approach

Jessica Wax-Edwards July 31, 2023

There is no perfect fit when you’re looking for the next big thing to do. You have to take opportunities and make an opportunity fit for you, rather than the other way around.

– Sheryl Sandberg