
Basic literacy. What on earth has happened?!?
A steady decline in basic literacy is reshaping how we communicate, work, and make decisions – often without us noticing.

A steady decline in basic literacy is reshaping how we communicate, work, and make decisions – often without us noticing.

A century-old gynaecological tool designed to extract bullets sparked the creation of carevix®, a gentler, suction-based alternative that’s transforming how IUD insertions are experienced by women and clinicians alike.

Bad leadership isn’t about a lack of vision – it’s about ego, yes-men, and the refusal to listen when the inconvenient truth speaks up.

This January, we’re spotlighting an unsung femtech hero: Julien Finci, whose work is helping make gynaecological care gentler for millions of women.
Workplace bullying persists because poor behaviour is too often excused or misunderstood, and stopping it requires clearer leadership standards and personal accountability at every level.

The panic is real: LinkedIn reach is reportedly down 34%, and the latest algorithm shift is forcing creators to get brutally clear on their niche. Reach is no longer about your network—it’s about how consistently LinkedIn understands what you’re known for.

We’re far more bound by stereotypes than we realise – especially when it comes to judging personality in the workplace. Hidden talent often sits exactly where our assumptions tell us it shouldn’t.
Many brilliant professionals still rely on holiday snaps as their LinkedIn headshot — and it’s costing them credibility. A polished profile photo is one of the three things that follow you across the web, so it’s worth getting right.

Your next customer might be someone who’s been watching quietly for years. That’s why strategic, consistent content isn’t a ‘nice to have’- it’s the engine of long-term commercial growth.

Your LinkedIn profile is often the first place investors, prospects, and partners go to understand who you are—so let’s make sure it works for you. This December, get a free audit and step into the new year with a profile you’re proud of.

With budgets tightening and AI on the rise, many leaders are asking why PR and marketing still matter.

Most marketing failures come from skill without context. If you don’t understand the customer journey, even the best techniques miss the mark. Strong marketing leadership fixes that.

Too often, weak leaders protect themselves, hurting performance and value. To build stronger companies and investments, we need independent experts who truly understand the business.

Productivity isn’t about more meetings or strategy decks. It’s about knowing who actually gets things done.

Behind every pharma breakthrough are experts who don’t always get recognised.

Marketing terms like thought leadership and content marketing get thrown around a lot — but what do they actually mean? In this blog, we break down the jargon, explain how the two differ, and show how each can help your brand build credibility, connect with audiences, and drive results.

In marketing, honesty isn’t optional. From property sales to medical devices, truth protects both reputations and people.

The law says you can request flexible working, not demand it. But in business, the real question isn’t what’s legally right — it’s what looks right. Because in comms, perception is often more powerful than principle.
You gotta keep trying to find your niche and trying to fit into whatever slot that’s left for you or to make one of your own.