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Thoughtsparks

Our thoughts in writing.
Thursday Thoughtsparks

Who governs the guardians?

Too often, weak leaders protect themselves, hurting performance and value. To build stronger companies and investments, we need independent experts who truly understand the business.

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Paul Lindsell November 13, 2025
Pour Femme

Femtech’s unsung heroes

Know someone quietly transforming your sector? I’m looking for unsung experts whose work deserves the spotlight.

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Sarah Nurgat November 13, 2025
Thursday Thoughtsparks

Which half of the staff… is actually doing anything worthwhile!?

Productivity isn’t about more meetings or strategy decks. It’s about knowing who actually gets things done.

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Paul Lindsell November 7, 2025
Pour Femme

Femtech’s unsung heroes

Behind every pharma breakthrough are experts who don’t always get recognised.

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Sarah Nurgat November 6, 2025
Our Thoughtsparks

Demystifying Marketing & PR jargon

Marketing terms like thought leadership and content marketing get thrown around a lot — but what do they actually mean? In this blog, we break down the jargon, explain how the two differ, and show how each can help your brand build credibility, connect with audiences, and drive results.

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Sarah Nurgat October 31, 2025
Thursday Thoughtsparks

The truth? The whole truth? Nothing but the truth?

In marketing, honesty isn’t optional. From property sales to medical devices, truth protects both reputations and people.

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Paul Lindsell October 30, 2025
Thursday Thoughtsparks

Technical correctness or real-life optics?

The law says you can request flexible working, not demand it. But in business, the real question isn’t what’s legally right — it’s what looks right. Because in comms, perception is often more powerful than principle.

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Paul Lindsell October 24, 2025
Thursday Thoughtsparks

It’s as easy as riding a bike (but only on the road)

It’s illegal to ride a bike on the pavement – and just as risky to skip fact-checking in marketing. In a world of instant information and growing disinformation, this blog reminds us why verifying facts is vital to credibility.

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Paul Lindsell October 9, 2025
Our Thoughtsparks

Irma Eicher: reflections from 6 months in PR

Our newest hire Irma Eicher shares her experiences since joining ThoughtSpark in January 2025.

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Irma Eicher October 1, 2025
Pour Femme

How to find Femtech investors

As a Femtech founder, you’re short on money and time. The right agency can change that – boosting investor visibility, sharpening your business case, and creating proof points that open doors. We turn your ‘someday’ list into progress today.

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Sarah Nurgat August 27, 2025
Pour Femme

How to craft your own Flagship Content

Femtech is booming, but the noise is deafening. Clear, strategic content is what cuts through.

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Sarah Nurgat August 21, 2025
Pour Femme

A summer strategy session with Sarah

Women’s health still faces a huge knowledge gap. Find out how to get your FemTech mission the funding it deserves.

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Sarah Nurgat August 15, 2025
Thursday Thoughtsparks

Does AI mean mass unemployment in marketing?

With every leap in technology, someone predicts mass job losses. It happened with Google. Now it’s happening with AI.

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Sarah Nurgat June 5, 2025
Thursday Thoughtsparks

Are all business leaders dreadful egotists?

We’ve all met the egotists: loud, self-serving, surrounded by yes-people. But what truly sets great leaders apart? It’s not ego. It’s humility, resilience, and respect.

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Paul Lindsell May 29, 2025
Thursday Thoughtsparks

Is the environmental drive dead in the water?

The U.S. just hit pause on climate progress. As the world’s biggest economy backpedals on green policy, global investors are pulling out of sustainable funds. Yet the race isn’t over. In fact, this may be the spark that accelerates clean energy innovation everywhere else.

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Paul Lindsell May 23, 2025
Thursday Thoughtsparks

Isn’t it just so important to stay in touch?

What kind of business partner are you — transactional or genuine? In a world where most people vanish when there’s nothing to gain, staying in touch speaks volumes.

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Paul Lindsell May 15, 2025
Thursday Thoughtsparks

Kind AND tough in the workplace – is it possible?

Being kind doesn’t mean being soft. And being tough doesn’t mean being harsh. This post explores how good leaders do both — and why it matters more than ever.

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Paul Lindsell May 9, 2025
Thursday Thoughtsparks

Posting on LinkedIn – what signifies real engagement?

Forget the Likes and the comments. The real LinkedIn metric? When someone brings up your post in a real, unprompted conversation. That’s engagement—and it’s rare.

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Paul Lindsell May 1, 2025
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Quote Mark - Start

Representation of the world, like the world itself, is the work of men; they describe it from their own point of view, which they confuse with the absolute truth.

— Simone de Beauvoir
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